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About

After finishing my 3rd year in the Design School (ESDA), I decided that I had to make something to help developing the School and to make it a pl… Read More
After finishing my 3rd year in the Design School (ESDA), I decided that I had to make something to help developing the School and to make it a place to enjoy being at. Started sketching some of the main ideas that I wanted to get better from it and some things that wanted to push forward with this project. With all these concepts, I started developing a complete Visual Identity, from the website to the Interior Design. I created a Dynamic Identity that tries to get everyone in the Design School involved. Using some places for interaction between people (as a huge chalk-board) and with the possibility of getting a unique logo for each one of them (that evolves in student's case). An Identity that has everyone inside the Design School reflected but moves from inside out as Design itself evolves with time. Read Less
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Sketchbooks printed by El Calotipo & Handmade by Choni Naudín
 
Business cards using UVI Gloss above a gradient using the Brand Colors
 
 
Sketchbooks using Pattern elements with the Brand Colors
 
 
Sketchbooks printed by El Calotipo & Handmade by Choni Naudín
 
 
Business cards with hand-painted edges using the same gradient as the back side
 
 
 
 
 
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