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Ok. You’re probably wondering “what the damn?” This was a school project. I was given two words: gothic and podiatrist. From those two words I ha… Read More
Ok. You’re probably wondering “what the damn?” This was a school project. I was given two words: gothic and podiatrist. From those two words I had to create a “brand” complete with logo, stationary, photography and a plausible corporate business strategy. So, I created a brand for a forensic podiatrist. I created a brand by asking the question “if Batman were a forensic podiatrist and not some masked crusader, what would his company look like?” Why Batman? He’s pretty gothic, don’t you think? Regardless, Damned is what I came up with complete with photography, a logo, stationary and creepiness. Enjoy. And yes, that is me in the mask and underwear. Art Direction/Design: Jorge Gonzalez Photography: Mike Haftel Read Less
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