DOT's Birthday | BTL Activation

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  • Shopping Mall's Aniversary - BTL Activation
     
    @ Fun Marketing | North Champ 
    www.funmarketing.com.ar
     
    Client: 
    A.P.S.A. (DOT)

    Location:
    DOT Baires Shopping, Buenos Aires

    The Brief: 
    We were comissioned to organize the shopping mall's "3rd birthday party" in the form of  a creative and fun activation.

    Execution:

    We conceptualized a suprise gift box to be placed in the mall's main hall that invited visitors to particiapte be a part of the celebration. The celebration included surprise gifts, live bands, live shows and lots of user engagement.