Crossroads Trading Co. Rebrand
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Rebranding of Crossroads Trading Company, highlighting the beauty of reuse and recycling. The company will revamp its identity by using shipping … Read More
Rebranding of Crossroads Trading Company, highlighting the beauty of reuse and recycling. The company will revamp its identity by using shipping containers as stores that travel worldwide, buying and selling clothing with the local communities. The branding and print collateral make use of found and refurbished materials. Each season, they release a poster using clothing from the latest seasonal collection placed on a wooden backdrop. The website and applications allow users to track the container stores and view a blog to get a sneak peek at what each container collects as it travels. Read Less
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