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Indonesian people assume that premium laundry service = better washing process. They judge the cleanliness of the clothes by the absence of visib… Read More
Indonesian people assume that premium laundry service = better washing process. They judge the cleanliness of the clothes by the absence of visible stain. However, They didn’t realize that bacterias are invisible and possibly still inhabit their clothes if not cleaned thoroughly with an anti bacterial washing process. How can we remind them? Presents you, Bacteria Embroidery. Read Less
Published:
Ad Agency: Hakuhodo Indonesia
Brand: Cotton Laundry
ECD: H. Woon Siew
CCO/CD: Chok Yan, Lucy Novita
Art Director: Wahyu Santoso
Copywriter: Doppy Prasetya, Lucy Novita
Account Team: R.E Budi Astuti, Ismaniar K.
Strategy Team: Devi Attamimi
Agency Production Team: Sunyoto HP, Suryo Guritno, Tiara Pohan
Production House: Aceng
Photographer: Bayu Muharam