Google's Consumer Barometer
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Awards: - Golden European Design Award - Site of the Day - TheFWA - Site of the Day - Awwwards - W3 awards - Best of show - Finalist Dutch Desi… Read More
Awards: - Golden European Design Award - Site of the Day - TheFWA - Site of the Day - Awwwards - W3 awards - Best of show - Finalist Dutch Design Awards 2013 - Shortlist Information is Beautiful award (winner TBA) Background: Many advertisers, business owners and policy makers alike are unaware of how consumer behavior has changed. The Consumer Barometer is a global research project Google commenced several years ago, to provide insight into how consumers use online and offline media in their purchase process. In 2012, Google approached CLEVER°FRANKE to redesign the Consumer Barometer and enhance it to provide deeper insights into this process. Check for more information about this interactive data visualization / dashboard our website: http://www.cleverfranke.com/cf/en/project/google/project.php?id=172 Read Less
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