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Marketing solution for monthly stand up comedy night at Blue Diamond Club, in Melbourne (AUS)
Comedy Night Marketing materials
For Blue Diamond Club, Melbourne
The challenge of this project was to come up with a solution that was both cost effective and eye catching.
Initially I made a poster up each month (eg 1st image) but as this was being printed at A0 it was (according to management) too costly.
So I worked out a system that had a cut out "window" into which each months line-up could be easily changed (eg images 2-4).
After establishing the poster material, I created "comp" cards and flyers that doubled as online posters (imgs 5 & 6).

I'm quite pleased with this set up. It was effective at reaching our target markets, and kept management happy with a massive reduction in cost.