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coke's 2012 annual report
Published:
Coke Annual Report
Annual report set to spread
This is the actual spreads to the annual report. Given Coke's curvilinear logotype and congruency, It was easy to create a style of motion in this annual report. I also created a little character called the "Coke Bug" to keep the employees who have to sit in those boarding conference rooms interested and excited to find a new page and new position of the character. I love to contrast vectors and photography. It always makes a work very visually interested b/c you get a synthetic and realistic emotional response each time a work is viewed.