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coke's 2012 annual report
Coke Annual Report
Annual report set to spread
This is the actual spreads to the annual report. Given Coke's curvilinear logotype and congruency, It was easy to create a style of motion in this annual report. I also created a little character called the "Coke Bug" to keep the employees who have to sit in those boarding conference rooms interested and excited to find a new page and new position of the character. I love to contrast vectors and photography. It always makes a work very visually interested b/c you get a synthetic and realistic emotional response each time a work is viewed.