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About

About

The first broadcast effort for Cisco Systems.
Published:
Cisco Systems
Are You Ready?
Cisco Systems makes routers. Not too sexy, really. But whenyou consider how important routers are to the Internet, it gets a bit moreinteresting. So instead of talking about routers during Cisco’s first broadcasteffort, we talked about what the Internet was going to mean to the future.During the campaign Cisco went from a relative unknown to the 15 thmost recognized brand in the world.