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Fictional visual identity for Christianshavn Dry Cleaners
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Christianshaven Dry Cleaners
Visual identity for Christianshaven Dry Cleaners
Visual identity for Christianshaven Dry Cleaners, a local, low-budget and totally nothing-out-of-the-ordinary kind of place.

The concept behind the visual identity is grounded in the dry cleaning process, touching on the principle that clean freshly washed clothes are pressfolded and piled as the final part of the cleaning process. The visual identity therefore consists of clean and white pressfolded paper, implemented without any further visual elements. This way, the visual identity will meet the standards of being highly recognizable, simple and rather cheap to implement.