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This was a one of those projects where the client gives you a blank canvas including finding a name for the business. So I started by researching… Read More
This was a one of those projects where the client gives you a blank canvas including finding a name for the business. So I started by researching the field, personal financial training, and after hours on my dictionary, thesaurus, language translators and domain search engines I coined a word/name out of the CENT (money) and AUTONOMY (independence). The consequent design of logo and branding elements were dictated by the same attitude and tone; easy, fluid, open, accommodating... free Read Less
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