Carr's Crackers Redesign
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Redesign Carr's Crackers Packaging The Revolutionary Packaging with Metallic Foil To revolutionize the tone & manner of Carr’s soon-to-be, it i… Read More
Redesign Carr's Crackers Packaging The Revolutionary Packaging with Metallic Foil To revolutionize the tone & manner of Carr’s soon-to-be, it introduced line of limited holiday edition, commemorative packaged staple cracker products. Three staples from their existing product line will introduce this packaging to the consumer: “Poppy & Sesame Crackers, Table Water Crackers, and Whole Wheat Crackers.” This litmus-test packaging system’s intent is to spur lagging sales; by enticing a younger, “hipper” consumer whose perception of the current line is “Old English & Stodgy.” Read Less
Published:
Redesigned Logo
Cracker Shape
"Whole Wheat"   "Poppy & Sesame"   "Table Water"
 
 
 
 
 
 
Packaging
 
 
 
 
 
 
 
 
 
" Thank You "