This was a school project that built on one of the briefs from D&AD for their competition, not really for L'Artisan Parfumeur
 

 

OUR CHALLENGE
Re-envisage the L’Artisan Parfumeur brand for the 21st Century by creating a design solution for a new unisex range of scents.
The scents were to represent emotions.

 

OUR STRATEGY
Our Idea was to make the emotions that was bottled to seem like something physical.
We made them look like an orb, and made the glass bottle like a naturalistic capsule made to “capture” the feelings.
Since perfume got a base of liquid and since water is the most common known natural liquid,
a water drop would be a great form for the bottle.
By making it glow we tried to make it look magical and something very special.
Just like an emotion is.
That would make people think that this is more than a perfume, it is actually a “real” feeling.