Capcom Street Fighter Style Guide

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  • Capcom Street Fighter Style Guide
  • In preparation for Super Street Fighter IV's action packed release, we created the 2010 style guide for Capcom's Street Fighter brand. On all 227 artistically styled pages, our work included brand guidelines, packaging system, character art gallery, design elements, and production application for both mass market and collector's edition. 

    We used our 20 years of expertise in building consumer brands to deliver a guide with clear instructions and effective on-brand assets, empowering partners to create consistently memorable products.