Canon EOS - Photochains

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  • Canon EOS - Photochains
  • Challenge
    Solution
    It is still growing as its own social media platform. In 2010 Photochains was one of the most awarded ideas globally: including 6 Canne awards, including Grand Prix Media: Best use of social media. Canon EOS rose to record market share in Australia (2009/2010). Creating a newdialogue between the photographic community and the brand.
    Channel