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This is a campaign about the civic sense. The campain tries to show a change of perspective: the classic neapolitan songs are traslated in anothe… Read More
This is a campaign about the civic sense. The campain tries to show a change of perspective: the classic neapolitan songs are traslated in another dialect and this represents Naples deprived of the respect for its identity and its history. Read Less
Published:
Questa è una campagna sul senso civico. La campagna cerca di mostrare una prospettiva diversa sulla città: le canzoni classiche napoletane vengono tradotte in un altro dialetto e questo rappresenta Napoli privata del rispetto della sua identità e della sua storia.
 
This is a campaign about the civic sense. The campain tries to show a change of perspective: the classic neapolitan songs are traslated in another dialect and this represents Naples deprived of the respect for its identity and its history.

Art director, graphic designer: Cristiano Vicedomini
Copywriter: Denise Di Nardo