ELYSIUM (by Latin) is a synonym of “paradise” which is religion term. The Elysium Fields were, according to Greek mythology, located on the Western edge of Earth where existence is blessed and positive without any difficulties. Being inspired with this idea the author decided to combine taste of wonderful drink with image of paradise apple and give a bottle the shape which replicates contours of this “Fruit of sin”. The harmonious ensemble let “Elysium” name come into being as a result. A little graphic bird which is above the inscription helps to highlight the product gives it more catchy look and enforces the expectation to have a sip of this luxury drink.
Visualisation: Nastya Chamkina, Ivan Zherebin