Alcoholic Drinks
  • Brief: Package design & brand identity for a series of products of a same brand.
    Response: CURE is a company that produces alcoholic drinks: wine, champagne
    and beer. The brand, in a humorous tone, focuses on the role that alcohol plays in
    our daily lives.

    Packaging Style: CURE adopts a fairly new packaging concept in the domain of
    alcoholic drinks: besides it being completely paper-based, it is recyclable & re-usable.