burn Global toolkit for Music

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  • Partner: The Coca-Cola Company
    Executed: 2012
     
    Description: Since Music remains the main activation platform for burn energy drink, it needed to be shaped into a toolkit which represents a comprehensive solution for use of music platform for burn, which is implemented by all markets worldwide.
     
    This toolkit provides step-by-step instructions on use of Music in-store and on concerts & music festival.