Brand's Essence of Chicken: For Joyful Motherhoods

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  • Brand's Essence of Chicken with Tangkwei (Dong Quai)

    ADVERTISING OBJECTIVE
    To convince new parents that Brand’s Essence of Chicken with Tangkwei is an ideal energy booster for new mothers.

    POSITIONING
    Brand’s Essence of Chicken with Tangkwei gives new mothers the energy to face the challenges of motherhood.

    TAGLINE
    The energy booster for a joyful motherhood.
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  • LEAFLET FOR NEW MOMS: COVER
  • LEAFLET FOR NEW MOMS: INSIDE PAGE
  • LEAFLET FOR NEW DADS: COVER
  • LEAFLET FOR NEW DADS: INSIDE PAGE