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Create a brand name for a new product design, to be sold by a large Canadian retailer. The stick handling / hockey training device required a bra… Read More
Create a brand name for a new product design, to be sold by a large Canadian retailer. The stick handling / hockey training device required a brand look that conveyed a Canadian feel. An industrial designer was brought in to work through various concept designs as to how to build and package the product. Packaging and brand labelling concepts were also created and presented to the client. The product launch is currently in the approval process. Read Less
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