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The challenge: Pernod Ricard wanted to boost export of this New Zealand wine to the US market with improved positioning and refreshed branding. … Read More
The challenge: Pernod Ricard wanted to boost export of this New Zealand wine to the US market with improved positioning and refreshed branding. The solution: working at Design Bridge Singapore we refreshed the brand with a design inspired by the vineyards historical farmhouse located in a unique Marlborough valley. The deliverables: brand positioning and identity, logo design, concept development, packaging design, name migration. Region: Worldwide. Year: 2010. Read Less
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