Boosted Tweet Wrap

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    Wrapping paper, customized with tweets — that was the simple idea behind Tweet Wrap, a holiday hit The Barbarian Group created for Samsung and Intel. This was the first of many projects that would make up the ongoing Boosted campaign, whose aim is to “boost” different aspects of individuals’ lives, through each project. The site was straightforward: users choose from one of six patterns, then added a collection of tweets to it, either through a keyword search or the tweets of a specific user name. The icing on the cake was our partnership with a wrapping paper vendor, allowing users to have their creations mailed to them in time to Boost the presents of their loved ones during the holidays.