Black History Month Collection 2011
In 2011, Nike released a cross-brand collection of shoes to celebrate and commemorate the 35th anniversary of Black History Month. Creating a new "BHM" logo as well as graphic patterns and detailing for the collection, we veneered silhouettes from Nike, Jordan and Converse. A clean black and gold color scheme is enriched with fine woodcut pattern work.
Logos and visual style carried out through apparel and retail executions.