Billy Reid

  • 2553
  • 120
  • 5
  • Billy Reid

  • Award-winning mens fashion designer who blends hisAlabama roots with downtown sophistication to create truly distinctiveapparel.

    Challenge

    Bring the brand from the runway to retail. Create an image that nods tothe designer's southern roots but appeals to customers in all regions.

    Execution
    Developed brand identity and image base, including various brand marksand seals. Created product tagging and packaging systems.