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Video arts Collaborative project
Beyond Beauty
Dove, Unilever Brief
A collaborative project for students from University of theArts London. The brief was given by  DoveLondon Team and asked us to create a design campaign that will consider thevalues and the brand’s voice.
Result: We created the video “Beyond Beauty” which is astatement for playfulness, color, freedom and confidence regarding the behaviorof young people. Even if we took a risk and created a video that doesn’t representthe Dove beliefs in an aesthetic manner, it seems like the Dove team liked us alot, because we were awarded and my team was one of the 4 winners out of 15presentations.

Dove London Team,
Senior Art Director @Stella McCartney,
Melissa Woolford

Roxanne Gatt – BA Illustration @Central Saint Martins
Netta Peltola – BA Graphic and Media Design @London College of Communication
Ana-Maria Grigoriu – MA Graphic Design Communication @Chelsea College of Art & Design