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About

The WIP corporate Identity and Branding for Bennett Regen, formerly Bennett Bio
Published:
Headspur LLC was contacted by Bennett Bio, Medical Technology and research society, to rebrand their company since a big relaunch occasion.
Our expert branding team developed various proposals 'til the final, official new logo, branding and naming for Bennett Bio --> Bennett ReGen
 
Keep in mind that everything you'll see hereunder is still heavy work in progress and will be subject ton future changes without notice
Old logo
Proposed first version
Second version developed,  It involved the usage of a custom made symbol, with a BB monogram, two pills figure and a cross
A futuristic, less Bio more technological approach, with a chip/neutron looking B
It spoke more about process, research and development with the ever growing B in its applications
The accepted, official new logotype - it show duplication, cells,growth. development
It is also possible to see a small b inside the negative space on the left- and a capital R, following the shape of the big cells
Proposed business card layout
Finalized logo layouts
Heavy work in progress statiopnery design
Facebook timeline shot
 
WIP
Everything is subject to future changes