Benfica TV SLB Sport Lisboa e Benfica - Pitch

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  • Client | Benfica TV, SLB Sport Lisboa e Benfica - Television, Portugal
    Agency | Bloom Graphics
    Art direction | Alexandre Ferrada

  • Starting with logo, break is parts to transmite the move and force off sports.
  • Ident | broken glass - parts from logo, based in in the expression " All in one" (referes to Sport Lisboa e benfica, campaign  " De todos, um")
    The diferent parts represent the most important sports in the club Benfica.
  • Exploring textures representative of the sports in PUB
  • Pack promo Grass texture from footbal field
  • Ident test example with particules that reforce the movement
  • Open pack promo with image
  • Other studies for packs