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Beauty Market ™ is a wholesale store providing professional products of beauty and care. We were assigned to create a brand identity system that … Read More
Beauty Market ™ is a wholesale store providing professional products of beauty and care. We were assigned to create a brand identity system that could be adjusted in various fields of visual communication such as print, web and other media. Read Less
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The Task
Beauty Market ™ is a wholesale store providing professional products of beauty and care.
We were assigned to create a brand identity system that could be adjusted in various fields of visual communication such as print, web and other media.

The Concept
Taking into account the professionals of beauty and care as a target group, we decided to create a symbol that can be memorable and include basic fields of cosmetology. The design was based in icons symbolizing three memorable forms of beauty as the basic form of the logo. The next step was to join them into one elegant symbol.

The Solution
The icon of the logo presents a flower as one of the most iconic symbols of beauty. The title of the business completes the logo and it is applied in a corporate identity and a full responsive e-commerse website where the clients can order their products online.
anima
design
lab
 
 
Client: Beauty Market ™      http://beautymarket.gr/
 
Creative / Art Direction: Dimitris Chatzelas
Designer: Dimitris Chatzelas
Print ​Designer: Nikos Karapatakis
Web Developer: John Christos