Beans for Victory — Heinz Baked Beans

  • 1995
  • 224
  • 17

    This was a school project. The brief was to make a packaging
    Design of a commemorative/special edition of a product.

    I chose Heinz Baked Beans, and my idea was to develop
    a commemorative edition based on the contribution of Heinz
    during the second world war to maintain food supplies.

    My design options were influenced by the British war
    propaganda and by the idea of rationing and distributing
    the food during the war.

  • Thanks to Paulo Korpys for their help in 3D.
    João Brandão Ferreira, 2012.