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B.Turner's - Corporate ID // Logo Design B.Turner's is a new clothing company offering affordable, everyday clothing at great prices. They speci… Read More
B.Turner's - Corporate ID // Logo Design B.Turner's is a new clothing company offering affordable, everyday clothing at great prices. They specialize in brands such as Carhartt, Guy Harvey, Salt Life, and Crocs, just to name a few. For their logo, I wanted to go for an older look – maybe 70s/80s. I wanted it to be handmade and harken back to what L.L. Bean might've been back at their beginning. For reference, I looked at the Cabela's logo as well as Coca-Cola and W.R. Case & Sons Cutlery. I included many of my preliminary sketches to give an idea of the progression. The store is now open, roughly 15,000 sq. ft. of retail space, located in Macon, Ga. Read Less
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B.Turner's - Corporate ID // Logo Design
 
B.Turner's is a new clothing company offering affordable, everyday clothing at great prices. They specialize in brands such as Carhartt, Guy Harvey, Salt Life, and Crocs, just to name a few. For their logo, I wanted to go for an older look – maybe 70s/80s. I wanted it to be handmade and harken back to what L.L. Bean might've been back at their beginning. For reference, I looked at the Cabela's logo as well as Coca-Cola and W.R. Case & Sons Cutlery. I included many of my preliminary sketches to give an idea of the progression. The store is now open, roughly 15,000 sq. ft. of retail space, located in Macon, Ga.