Client: BRIODirection: Upper FirstProduction: Upper FirstSound design: TransfettYear: 2012
The Swedish toyThe Swedish toy manufacturer BRIO once again asked us to help promote their toys. This time the product line-up was a bit more tech-oriented and we wanted to use this technical aspect to both inspire and entertain.
So we took the best bits from Hollywood and put together a high speed chase, mid-air slow motion effects and some spaceships, and mashed it with the colorful, playful nature of the wooden toys. Hope you like it!