BBetween Five is an annual publication collaborating with local & International creative minds to address a given topic. This edition partnered with Vivid Ideas Sydney and focused on Entrepreneurship, the online economy and creativity for social good.
We were influenced by the Chinese Proverb “Give a man a fish and feed him for a day.
Teach a man to fish and feed him for a lifetime.”
With this theme in mind, BBetween was a part of our creative tackle box.
The shapes that drive this identity represent our five non-linear approaches to creativity;
this included The Publication, The Launch, Ipad Application, Symposium
and Sneaky Minds Workshop.
Each provides a basis for creative innovation within the BBetween Experience.
My Role included Conceptual development, Strategic Planning and Design Strategy.
BBetween 5 features articles and interviews by:
Sagmeister, Vince Frost, Chris Doyle, Dr. Gjoko Muratovski and more.