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Ad recruiting Army Drivers for the Australian Defence Force Two executions representing the rugged terrain Army Drivers are required to navigate.… Read More
Ad recruiting Army Drivers for the Australian Defence Force Two executions representing the rugged terrain Army Drivers are required to navigate. The copy headline becomes the rugged road driving through the terrain. All ads on the page are real recruitment ads broken up and distressed. Read Less
Published:
 
 
 
Creating the ad in Photoshop. The main copy line becomes the road that meanders through the rugged terrain.
Newsprint
 
 
Executions and close ups
Creative Retouching: Marcus Byrne
Agency: GPY&R
Art Director: Joe Sibley
Copywriter: Psembi Kinstan