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About

About

AlJazeera Sports
Published:
Al Jazeera Sports Channel

In the old days when AlJazeera Sports channel decided to buy the exclusive rights of broadcasting the Italian league, they were looking for a strong campaign that can break the news in an unconventional way. This campaign helped increase the subscriptions more than 800% in the first 4 months.

Creative Idea: Take care of the side effects of the Italian League.