Advantage Magazine Illustration
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Hand drawn Typographic Illustration for the cover of Advantage Magazine
Advantage Magazine Cover
Hand Drawn Typographic Illustration
For the launch of Machine Advertising Agency we were given the opportunity to design the cover of Advantage Magazine. We chose to do a hand drawn typographic illustration that showed the sum of the different segments of the business to equal Machine. The illustration process was photographed every ten seconds over a period of 3 days to create the time-lapse video. Viewers were directed to the video by short code and QR code printed on the cover.

Agency: Big Wednesday, a part of Machine
Creative Director: Jake Bester
Illustrator: Dani Loureiro
Shot and Produced by Shoestring Productions
Final Illustration