It is a leading jewellery brand which designs jewellery for working ladies. It designs for
today’s working women who rarely have much of a choice with the formal line of jewellery.
It comprises two distinct design directions; one is the modern and another in the ethnic. Formal line of jewellery is best suited to understand the need of consumers. The designs are light in weight, affordable and apt for today’s modern women. It incorporates fine geometry, and complexity. It has captured floral graphics, abstract shapes and hint of colours through the use of pearls and other gems. It is a one-stop shop for formal jewellery wear priced at Rs.5999 onwards.