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About

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Published:
YES YOU CAN
Client: Bank Al Jazira
Campaign: Yes You Can (Absher)
Challenge: Client needed a Corporate branding campaign that convays a message represnts to customers trust and credibility, works out for many products and mediums, to be created, presented, finalized, and published on all midiums within a challenging time-frame of 10 days only.
Products: Personal Loans, Mortagage
Work: Creative direction, Conceptualizing, Art Direction, print-board hand-drawing, Copy-writing, photo-shoot directing
Materials:
• 4 Radio commercials
• Press ads 4 Artworks
• Digital/web
• Social Media
• Posters
• ATM Screen
• Mall Mupi
Results: Campaign was very engaging to audience, the campaign increased the brand awarness about AljaziraBank's modern financial solutions, their feedback was awesome on social media, client is still using same campaign since 2012, marketing objective was achieved and almost doubled number of account holders for personal loans and mortage within less than 6 months.  
Agency: Havas worldwide Arabia
Initial Concept Drawing: Firas Bachi
Art Direction & Brand Guidelines: Ali Ghazi, Faisal Saeed
Copywriting: Firas Bachi, Basim Asaad
Graphic Design & Final: Faisal Shamim, Faisal Saeed, Anwar Khan
Copywriting/ Radio Script: Firas Bachi
Account Handler: Basim Asaad
Photoshoot, 3D Render, Talents, Props : Leap Studios
Radio Recording Studio: Moon Production
Sr. Art Direction / Photoshoot, Radio Ad Direction/ Creative Supervision: Firas Bachi
Year: 2012-ongoing
Got Confused?..
YES YOU CAN

Transfer your salary and set the finance that suites you best
Got Retired? Don't Sit Home..
YES YOU CAN

Transfer your salary and set the finance that suites you best
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Got Celebrations at your door?
YES  YOU CAN
Transfer your salary and set the finance that suites you best

 

Got to protect the nation's security?
YES YOU CAN
transfer your salary and get the finance fits your need.


 
 
YES YOU CAN
TEASER VISUAL
WANT TO OWN YOUR HOUSE?
YES YOU CAN
Pay your rent to own your house after 6 months only
WANT A PROPERITY THAT PAYS IT SELF?
YES YOU CAN
Aljazira Program for Real-Estate Investment Funding
GOT A PROPERTY? WANNA DOUBLE IT?
YES YOU CAN
Aljazira Program For Real-Estate Mortagege Funding
 
SOCIAL MEDIA ADAPTATION
Radio Ad /  personal loan /Retiree
Radio Ad / personal loan/Triplets
 
VISUAL 3D RENDERING IN PROGRESS
INITIAL INSTANT SKETCH
ORIGINAL PRIDE CONCEPT
1ST ORIGINAL INITIAL CONCEPT
ATM sign design