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About

Custom greeting card for AT&T that encouraged customers to switch their service and join AT&T.
Published:
AT&T
Custom design created for AT&T's 
Internet, phone & television service

This design secured a $1.8 million contract with AT&T for Hallmark Business Expressions when its response rate outperformed the competition by 2 to 1. The number of new customers acquired by this card was measured in a test against a design created for AT&T by a direct marketing agency.

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