Add to Collection
Tools Used


Various concepts for
A series of concepts and designs to promote various special offers and free gifts for ASOS subscribers.

Role In Project
Concept, Design & Art Direction
Birthday Promotion
Customers who were eligible to receive a free birthday gift would be driven to this page via an email. The birthday cake, drawn in a pixel art style would animate depending on what slice was clicked.
Cake detail.
Cake detail.
Thank you page detail.
Additional Concepts
Super Goodies
Game concept for regular ASOS customers giving away various free gifts.
Email concept.