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About

AROOMS project involved all the process from naming and marketing, legend creation, mottos and philosophy, to interior design, All brand and iden… Read More
AROOMS project involved all the process from naming and marketing, legend creation, mottos and philosophy, to interior design, All brand and identity created by one person -me))) Read Less
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AROOMS is mini hotel/hostel located in Saint-Petersburg, Russia
The project started from the Naming and Concept creation for new hostel
i have chosen theme of Rock'n'Roll in style of 70's, bands like The Clash, The Doors in same line with modern bands like Subways and Babyshambels
AROOMS is the place for young and cool
the main motto i develop for them is: Live, LOve, Rock with a high quality
Nexy stage was to create identity and brand for future developing
also for this project were created a line of unique art work, now exhibited on walls of Arooms. The main characters is semi-animals , animals-rockers in my style of drawing stuff
I created several cards (to give away) and invites
the coolest printed thing is a flyer which contains AROOMS characters , information, map and all contacts
The final stage was to make interior in the same line style with all brand
so i made a guidance for interior design by creating graphics and communication for Hostel, choosing materials and the most important thing such as wallpapers
This project took a long time but i am glad with result we are having now and all information about booking is on their website which i designed as well : www.arooms.ru
Reception
The keys are represented as a concert tickets (made of plastic) Each room has a name after on of the song of Rock'n'Roll such as : Plastic Jesus, Take it Easy, Love street, Crazy and so on ....for more you have to pop in ;-)
The corridor to the DOORS....
Canteen
flooring+wallpaper
Poster in canteen
The Lobby
Posters in Lobby
ROOMS graphics
There are quotes from songs (and room names) in each of the rooms.....
Communication: flyers, card, invitations, keys, doors signs, envelops....
Details onto flyers and stamps
Map details
Inside
Invitations
Cards
Hope you enjoy checking it on and if you will be in Sain-Petersbyrg feel free to pop in for food, music and bed ;-)
for now please enjoy art and design ....xxxx