AKG Rebranding
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About

About

Since 1947, AKG has been synonymous with premium sound quality for musicians, sound engineers and music aficionados alike. AKG wanted to reinvigo… Read More
Since 1947, AKG has been synonymous with premium sound quality for musicians, sound engineers and music aficionados alike. AKG wanted to reinvigorate their brand with passion and build upon their rich heritage. WIth the help of the agency KISKA, the initials “AKG” were created with an oversized, sans serif font so that they may be discerned on a variety of applications (headphones, microphones, advertising and collateral) at different distances. The photography, by Chris Singer, also brought the brand to life with vivid color and using real musicians as talent, revealing their authentic passion for music. The AKG brand is still developing today with a new website launching soon. Read Less
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