The brief was to create awareness to an audience of designers about Fedrigoni and it's new studio space in london. The books represent the life of paper from the beginning tree stage. The covers represent the bark of the tree both in look and feel and the contents is the history of the Fedrigoni paper company and the studio itself. The content represents the growth of the tree. The additional products are a hand bound Fedrigoni calender and a personal invite to the studio.