A designer must offer a solution to a specific problem. The end solution however, follows the design process which is both strategic and creative. Design is not simply a solution to a mathematical equation, because although there is one problem, there may be many answers; as such the designers' role as a creative comes into play. Strategy and creativity go hand–in–hand; a sort of yin and yang. There must be a perfect balance between the two otherwise the design will undoubtedly fail at some point.
What is this?
An online interactive essay written by Amit Jakhu, which details what "design is" to me and how I think about design.
The following is a breakdown of my interactive "design is" essay and what lessons I took away from it. I hope you can learn from what I have done here and apply it to your design solutions.