CONTEXT
Ripe is a Spanish skateboarding brand from Barcelona. A Brand Identity was requested which
included a Discovery Session, Logo Design, Typography Selection, Colour Palette Selection, board graphics
—a Website Proposal was also created.
Their goal of improving skateboard deck technology is equally as passionate as building a competitive
skate team and enabling skaters in poor communities to embrace the skate life and a skate familia.
The skate industry is one of many brands that come and go quicker than you can say their name, so it was
important for us to pursue uniqueness while encapsulating a gnarly and transparent skate identity.
CREATIVES
John Bresciani | Brand Design & Art Direction
Rob Rouleaux | Photography of Ripe Rider Mathew Yanez
