New looks for old books
In times of #fortnite it's tricky to attract young readers to classic novels. Knowing this, Editorial Planeta approached us with a new and exciting project. We were asked to design a collection of covers for some of the most well known classic children’s novels.
Our challenge was making something which could encourage young readers to put down their phones and game consoles and pick up a good book instead.
Our challenge was making something which could encourage young readers to put down their phones and game consoles and pick up a good book instead.
With this in mind, we decided on a concept where we would incorporate illustrations into the lettering, creating vignettes which would act as a visual synopsis for each novel. The comic book style would be paired with bright colour palettes to create a happy and inviting collection of books that any kid would have proudly displayed on their bookshelf.
The journey of a cover
Our process started with deciding how the lettering would look for each novel. It needed to be able to contain the illustrations whilst retaining readability and tiying in with the story itself and not feel out of place, so it was important for us to be able to hand-draw each of the titles in order to have complete control and be able to make any necessary tweaks along the way.
Once we established the style of lettering and composition we started looking at illustrations. We highlighted key characters, locations and objects for each of the novels so we were able to build a narrative, whilst not giving too much of the plot away. Incorporating these elements in and around the lettering we were able to create covers which really captured the essence of each book.
Many of us at Vasava grew up reading these books, so working on this project made us feel very nostalgic. It was a great opportunity to be able to reimagine the covers for the kids of today. As the collection continues to grow we are looking forward to seeing what other classic novels we can bring to life.
