Hurll Technical Services©
Logo Design - Brand Identity // 2021
Hurll Technical Services provides assessment services to UKAS, Norwegian Accreditation and other international accreditation bodies. They also provide training and consultancy to many organisations around the world.
Hurll Technical Services exists and operates within the world of metrology which is a branch of science that deals with the accuracy of measurement. To represent this line of work as a symbol, it felt appropriate to use the atom given that they're incredibly small and require an enormous amount of precision and expertise to predict their behaviour. More generally the atom is a universally understood symbol of science. Incorporating the letter 'H' was a way of modifying the symbol to make it a unique brandmark for Hurll Technical Services.
The chosen colour palette for this project is a gamut of blues, including an incredibly dark blue through to a bright cyan. The primary blue is the main act while the others act as the supporting cast members. Where appropriate, black and greys are also utilised, typically for paragraph styles and background colours.
Designed by Samuel Hurll
samuel@hallucinate.design
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