John Olson's profile
The DIY Guide To Wearing Your Pride

This month we launched a photo project to celebrate the diversity of the LGBTQ+ community and raise money for the Marsha P Johnson Institute. We photographed queer people and allies modeling Pride flags in fashionable and joyful ways to express their own pride and educate people on the diversity of the Pride movement. Then we printed step-by-step instructions so that everyone can recreate the looks and show support. All the profits go to the Marsha P. Johnson institute.

Get yourself a copy and wear your pride on your sleeves! 

Creative Director: Gianmaria Schönlieb
Photographer: Mark Leibowitz
Designer: John Olson
Copywriter: Cole Kennedy
Stylist: Kevin Lewis
Set Designer: Domenica Leibowitz
Retoucher: Christine Hilberg
Production: Air Productions
Executive Producers: Arielle Viny & Joey Battaglia
The DIY Guide To Wearing Your Pride


The DIY Guide To Wearing Your Pride