MIDEA POP-UP SHOWROOM 2019
MIDEA Pop-up Showroom desgined in 2019 for a Chinese road toor. Temporary pavilion is aimed to demonstrate the climate devices and conditioners within the artistic surrounding
LED Display ceiling was designed to react on people moves and create passive interactions. The scenarios and topics of each of the departments corresponds with the product groups and was given by the client.
Marvel thematic products - is the result of cooperation of the Midea brand with famous comic brand. The space is filled with the branded accessories and wall graphics
Entire architectural solution is based on a circular journey through the world of MIDEA products. The path itself is limited with a low fencing and let visitors to get the visual and digital information of the products.
There was wide range of options to choose for the exterior design. One of the final ideas was using the colorful lighting stripes inviting visitor to enter the space
Alternative pop up showroom concept designed by Maria Bubnova follows artistical way of space forming and was filled with art installation light and unusual design ideas
