Brief
To derive a visual identity for a hypothetical bookstore.
Visual Style
The identity takes from the idea of old school reading as a preference over digital reading, hence:
-- the collaterals employ textures (taken from pages of long shelved books)
-- the strokes from the logo are inspired from the Art Nouveau period (as an ode to the vintage past)
Process
Identification > Research > Nomenclature > Moodboards > Logo > Collaterals
Bound is a hypothetical brand made as part of a college assignment.
Image source: Unsplash
